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Podcasts and Broadcast Shows. Episodes Especially Highly Relevant To Customer Behavior

Podcasts and Broadcast Shows. Episodes Especially Highly Relevant To Customer Behavior

Podcast — Marketplace

Quote from website: “Marketplace is produced and distributed by United states Public Media (APM), in colaboration with the University of Southern Ca. The market profile of programs includes Marketplace with Kai Ryssdal, market Report with David Brancaccio, Marketplace Weekend with Lizzie O’Leary, and Marketplace Tech with Ben Johnson morning. Market programs are broadcast by almost 800 public radio stations nationwide over the united states of america and they are heard by significantly more than 12 million regular audience. This will make the market profile probably the most commonly heard company or economic development in the nation — on radio or tv. The programs concentrate on the latest company news both nationwide and internationally, the worldwide economy, and wider events from the economic markets. The actual only real national day-to-day news system originating through the western Coast, market is noted for the timely, relevant and available protection of company economics and individual finance.”

Podcast — Hidden Mind

Quote from web site: “The Hidden Brain task assists people that are curious the whole world — and by themselves. Utilizing storytelling and science, concealed mind reveals the unconscious patterns that drive peoples behavior, the biases that shape our choices, therefore the triggers that direct this course of your relationships.”

Part We

— exactly how contextual cues shape our purchase alternatives

Brand brand New research discovers that setting up partitions in grocery carts can boost the chance shoppers buy healthier veggies and fruits. (This piece initially aired on might 26, 2015 on Morning Edition.)

Customers whom choose reusable bags have a tendency to purchase more food that is organic. Scientists say that produces feeling, considering that the bags recommend an issue when it comes to environment. However they additionally purchase more processed foods.

Stores have discovered that the greater amount of time consumers spend in a store, the much more likely they’ll make impulse purchases. Shops are adjusting the “shopping experience” appropriately.

Component II

— Applying knowledge of how a mind actively works to assist customers alter their consumption habits

— just How the mind forms our financial perceptions and choices

This week we function Keith Chen, a behavioral economist at UCLA plus the mind of financial research at Uber. Keith explains why surge pricing makes us nuts and analyzes our weird economic alternatives.

— The brain and item perceptions

Shankar talks with Noah Charney, writer of The Art of Forgery, in what motivates art forgers. Additionally this on Hidden Brain: why we love studies that prove wine connoisseurs wrong week.

— aftereffects of television context on consumers’ responses to commercials

Analysis finds that people who binge view are less engaged with adverts than audiences who view television shows sporadically. We explore the reasons that are psychological binge watchers are less thinking about adverts.

Researchers asked this concern: Is just a company best off spending money that is big a Super Bowl advertisement or purchasing a few spots for that exact exact exact same amount of cash at a more affordable period of the 12 months?

— effect of sensory context on usage

Exactly What do big tables, big breakfasts, and enormous servers have as a common factor? All of them affect exactly how much you take in. This week on Hidden mind, we glance at the concealed forces that drive our diet plans.

— exactly just just How our beliefs shape our item experiences

Novices play better golf when they will have costly name brand gear, studies have shown. Manufacturer items relieve some performance anxiety but brands do not have impact on better players.

— personal norms and gift-giving

A study that is new at the psychology of offering wedding gift suggestions. Scientists discovered whenever wedding that is buying, people closest to the recipient usually diverge from the registry to convey their own relationship into the receiver. But this renders the receiver less pleased than should they had gotten one thing through the registry.

Social experts have already been learning Valentine’s Day gift suggestions, and studies have shown: The greater you like some body, a lot more likely you could be to provide selfish gift suggestions.

It’s nearly Valentine’s Day, but this week we’re perhaps maybe perhaps not speaking about love. Rather, we explore one other forces that drive our romantic relationships.

Component III

— inspiring consumers to subscribe to assist kids

Contributions to fight Ebola are less than anticipated. One psychologist believes the reason could be the effect of hopelessness. a actually big issue makes individuals less inclined to provide.

Component IV

— Unintended consequences within the sharing economy

The goal to personalize the exchange can have some unintended consequences in the sharing economy. The concealed mind podcast explores just exactly just how discrimination plays down on AirBnB.

— exactly exactly exactly How accurate are online consumer reviews?

Reviews on TripAdvisor or Yelp by tourists are generally much more lenient than reviews by locals. Reviews written a time that is long the reviewer visits the restaurant are likewise lenient.

Podcast — Freakonomics Radio Archives

Quote from web site: “Freakonomics broadcast can be an award-winning regular podcast (subscribe right here!) with 7 million packages per month; it airs on public-radio channels around the world. Host Stephen Dubner has astonishing conversations that explore the riddles of every day life therefore the strange lines and lines and lines and wrinkles of human instinct — from cheating and crime to parenting and activities. Dubner speaks with Nobel laureates and provocateurs, social experts, and business owners — and his Freakonomics co-author Steve Levitt. Freakonomics broadcast is created by Dubner Productions and WNYC Studios.”